Snafu: tilting at windmills


Welcome to Snafu, a newsletter about resilience, learning, and behavior change.

"Tilting at windmills“ means going to battle despite the certain knowledge that you can’t win.

Not every battle is worth fighting. But some – even unlikely ones – align with your values, stretch your capabilities, and help you grow.

Perhaps we all ought to spend a bit more time tilting at windmills

If you're enjoying Snafu, it would mean the world to me if you would share it! Was it sent to you? Subscribe here.

Tilting at windmills

In Don Quixote by Miguel de Cervantes, Don Quiote believed the windmills were monstrous enemies threatening the land. He charged the windmills and was, of course, knocked off his horse by a windmill’s sail.

This is where the phrase "tilting at windmills“ comes from. It means going to battle despite the certain reality that you can’t win.

My real estate battle

I’ve spent more than 600 hours over the last two months learning about real estate. My girlfriend and I want to buy a home, and I’ve rarely had more ridiculous fun.

Just this week I discovered documents from 2019 that show the extensive work still required by the County of Marin. Among 50 other items, these plans call for structural re-engineerings and sprinklers to be installed throughout the house.

I discovered this report, which appears to be the nail in the coffin in our bid to buy the property, less than 24 hours before it was too late. Reading it, I said goodbye to this project and property.

But the next morning, for the joy of the game, we submitted a new offer detailing our findings and requesting a 25% reduction in price.

Instead of laughing, the seller asked for more details.

Real estate is broken

More than nonprofits, education, or even politics, real estate is a broken system. It is where good ideas and dreams go to die.

Had I not put in more than 600 hours in the last eight weeks, I would find myself the proud owner of a new home only to discover – to my horror – that a million dollars and several years are needed before we can take occupancy!

Fortunately, discoveries made in escrow have to be disclosed to future buyers. Even after I walk away, I've done a service to whoever does eventually buy this property.

I’m not going to be able to change a system that makes navigating bureaucracy twice as costly as doing actual renovations. I am not even attempting to change that system. But I am trying to make my small mark.

Navigating broken systems

We’re living amidst broken systems.

In United States, in the last hundred days we’ve witnessed a collapse of “norms” that I was taught were laws of the land.

The US government can deport people who are in the United States legally to El Salvadoran’s Gulags, and the courts – lacking physical threat of force – are powerless to stop it.

I feel pretty helpless to do much about the state of the world.

Relentless optimism

A friend this week asked me what I do to keep positive amidst as much challenging news as there is in the world today.

I answered that I cultivate relentless optimism. I choose my battles carefully. And then, occasionally, I go to war with windmills.

How to tilt at windmills

Identify worthy windmills

Not every battle is worth fighting. But some – even unlikely ones – align with your values, stretch your capabilities, and help you grow.

Enjoy the process

Even if the immediate outcome isn’t guaranteed, attempting the practically impossible builds resilience.

The journey is the reward.

Cultivate relentless optimism

Optimism is a practice. Make it a habit to celebrate small wins and find opportunities in setbacks.

Optimism isn’t naïveté. It is strength in the face of adversity.

I don’t think we’ll buy this property. I’m nearly to the point that I want to walk away. But perhaps we all ought to spend a bit more time tilting at windmills.

3 things I’ve loved this week

Quote I’m considering:

"The change we make is at the heart of the work we’re able to do." -author unknown

Book I’ve loved:

Boyd: The Fighter Pilot Who Changed the Art of Way

This book follows the life of John Boyd, one of the most unsung heroes in American military history. Even more than his impact on plane design or military strategy, Boyd sacrificed career advancement to push against military bureaucracy and a sense that we do things a certain way because “that’s how it has always been done.”

Ladder I love:

Telescoping Aluminum Lightweight Extension Ladder

After witnessing three different real estate professionals all show up with this ladder, I got one for myself. It fits in the back of my Prius, allows me to get on the roof and into the attic, and is something I’ll use forever – even if we don’t buy the house!

Support Snafu

This newsletter is free and I don’t run ads. But I do spend dozens of hours researching and writing about selling each week. Here’s how you can support.

Share Snafu - If you're enjoying Snafu, it would mean the world to me if you would share it with one person who you think would like it. What friend, co-worker, or family member comes to mind? Forward this along!

Books by Robin - I've published two books - so far! If you’re interested in learning to do a handstand, check out How to Do a Handstand. If you’re building a company or want to improve your company’s culture, read Responsive: What It Takes to Create a Thriving Organization.

Responsive Conference - This is my single big event of the year, and 2025 is already shaping up to be incredible. We have 15 speakers confirmed, and theme, fittingly, is how to "design for change."

Thanks for your support! It means the world.

Until next week,
Robin

This newsletter is copyrighted by Responsive LLC. Commissions may be earned from the links above.

2560 Ninth Street Suite 205, Berkeley, CA 94710
Unsubscribe · Preferences

Snafu: Modern work runs on influence

Join 7,500 entrepreneurs, solopreneurs, and founders and receive a weekly email about influence and persuasion. And when you join Snafu, you'll get a copy of my e-book "This Might Work: A Collection of How-Tos!"

Read more from Snafu: Modern work runs on influence

Welcome to Snafu. Good ideas aren't enough - modern work runs on influence. When everything competes for your attention, resilience is a daily practice. These are some notes to myself on how to stay focused on priorities when things start to fall apart. If you're enjoying Snafu, it would mean the world to me if you would share it! Was it sent to you? Subscribe here. How to Build Amidst Chaos I’ve spent too much time on Twitter/X this past week. Just this morning, instead of sitting down to...

Welcome to Snafu, a newsletter for reluctant salespeople. The world feels unstable right now. AI, the job market, politics — it’s hard to know what’s coming next. This essay is about the one skill I keep returning to when uncertainty is the only constant. If you're enjoying Snafu, it would mean the world to me if you would share it! Was it sent to you? Subscribe here. AI ate my business… except it didn’t A year ago, I was convinced AI was about to come for my business. About 70% of Zander...

Welcome to Snafu, a newsletter for reluctant salespeople. Most people fail at fitness - and other goals -because they define success too far away. Today's essay argues for a simpler approach: measure progress by what you did today. When the bar for winning is low enough, consistency becomes inevitable. If you're enjoying Snafu, it would mean the world to me if you would share it! Was it sent to you? Subscribe here. A Guide to Getting Fit There are plenty of areas in my life where I struggle...